Chicago: US Muslims have launched an advertising and social media campaign in the hope of reclaiming the word ‘Jihad’ from extremists, who insist on equating the spiritual quest with terrorism. The campaign features Muslims describing their personal struggles, the meaning of Jihad, on bus ads, Twitter, Facebook and a dedicated website: myjihad.org. “My Jihad is to build friendships across the aisle,” says one ad showing an African American man leaning on the shoulder of a Jewish friend. “MyJihad is to march on despite losing my son,” says another ad, featuring a portrait of a mother with her three remaining children. “MyJihad is to not judge people by their cover,” says a third, framed by two women in headscarves. It was sparked by a series of hateful ads calling Muslims “savages” and urging people to “defeat jihad” that were plastered on buses and trains in New York, Chicago and San Francisco. But it also speaks to a larger frustration among “mainstream” Muslims with how a basic tenet of their faith has been distorted and demonized, said Ahmed Rehab, executive director of the Chicago branch of the Council on American-Islamic Relations.
American Muslims Launch Campaign to Reclaim ‘Jihad’
AUTHOR: Islamic Voice
Islamic Voice is a monthly Islamic magazine published in Bangalore. It is the largest English language Muslim publication in India. It is a comprehensive magazine, places a relatively high emphasis on social issues and strives to have a broad appeal. Since 1987, Islamic Voice has covered its fascinating namesake without fear or favour, with insight, accuracy, thoroughness and a well rounded perspective on a variety of subjects - be it the economy, politics, lifestyle, the arts, entertainment, travel, science, technology or health. That's why Islamic Voice is the country's most widely read publication, a position it has held for more than a decade. And that's why it makes sense to subscribe to Islamic Voice. We represents all Muslim sects and shades of thought from all over India. We focus on "our" triumphs which, mostly, go unreported as well as constructively addresses our failures and shortcomings. Editor-in-Chief: A.W. Sadatullah Khan Genre: Current Affairs associated with Muslims Subjects Covered: Human Rights I Analysis I Special Reports I Issues I Book Reviews I National I International I Newsmakers I Community News I Islamic Perspectives I Classifieds I Opinions Focus articles on: Education and Children I Inter-faith Relations I Matrimony I Muslim economy I Muslim Perspective I The Muslim world I Society I Travel I The Western viewpoint I Women in Islam Special focus on Faith and Law: Fiqh I Hadith I Quran